Dr. Zapiach Uses Facebook to Improve Patient Experience
As a board-certified plastic surgeon in Paramus, NJ, Dr. Luis Zapiach uses social media networks to enhance his patients’ online experience. With over 700 billion minutes spent each month on Facebook, Dr. Zapiach says providing current and potential patients with a venue where they are able to interact, whether considering breast augmentation or BOTOX® Cosmetic, can play a significant role in patient satisfaction following a procedure with Art Plastic Surgery.
At his New Jersey plastic surgery practice, Luis A. Zapiach, MD says social media has begun to play an integral role in the online community surrounding his practice and website because of the interaction sites like Facebook inspire. Whether his patients are discussing a non-surgical procedure they have undergone such as ulthera, or a procedure they are considering such as BOTOX® injections, Dr. Zapiach says he completely embraces the positive impact social media has had on his practice.
Dr. Zapiach says patient care and satisfaction play an extremely important role at Art Plastic Surgeons. He adds that when people are spending 700 billion minutes on Facebook each month, the potential impact is tough to ignore when considering the valuable conversation that can occur between his patients. Whether his patients are posting testimonials following a surgical procedure such as a tummy tuck, or posing questions about an upcoming procedure, Facebook provides both current and potential patients with another level of insight often unattainable in the office environment. Dr. Zapiach says he strives to educate patients to improve the overall cosmetic enhancement procedure by creating positive patient experiences with each visit; ultimately, he says, Facebook further increases the likelihood that he achieves this goal.
About Dr. Zapiach
Luis A. Zapiach, MD earned his medical degree from the New York University School of Medicine. He then completed his general surgery residency at the University of Medicine of New Jersey, followed by a research fellowship in Vascular Surgery. Dr. Zapiach completed his plastic surgery residency at Emory University, as well as an Oculoplastic Surgery fellowship at Paces Plastic Surgery. He is certified by the American Board of Plastic Surgery, publishes in a number of medical journals, and presents at medical seminars and conferences on a wide spectrum of reconstructive and cosmetic procedures.
Art Plastic Surgeons is located at 1 West Ridgewood Ave., Ste. 302, in Paramus, NJ 07652, and can be reached at (201) 345-3518, or found online at www.artplasticsurgeons.com or the Luis Zapiach, MD – Art Plastic Surgeons Facebook page.